Yoga Guru Baba Ramdev’s Patanjali Ayurveda is good to go to relaunch their instant messaging application named ‘Kimbho’ on August 27. Kimbho was launched as an instant messaging platform just like WhatsApp on May 30. Unfortunately, the Kimbho app was removed from Google’s Play Store and iOS Store within a day.
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However, it is still unknown that why Kimbho was removed from the Play Store and Apple iOS Store. But Patanjali stated that as the app was released just for a day trial purpose, it was taken down for the further improvements.
Patanjali is a company which is well-known for its large FMCG products, had claimed that Kimbho had perceived about 1.5 lakh downloads in the first three hours when its trial version was released on Google Play Store and App Store for one- day trial.
Nonetheless, on Independence Day, while making the declaration for the official re-launch of Kimbho, which is the Sanskrit word for “what’s up”, Ramdev, who was at the Haridwar-based Patanjali Yogpeeth, said that the Independence Day must be celebrated as a day of “digital independence”, and that Kimbho was a step towards achieving digital independence.
After more than two months of the one-day trial technical testing release, the official app is all set to re-launch on August 27 in New Delhi with some major improvements with a presence of Union Minister Nitin Gadkari. A poster announcing the “new and advanced” Kimbho app, which was shared by Ramdev on Twitter, mentioned: “There may be shortcomings in the ‘Kimbho’ app, (but) with all improvements we will do an official launch on August 27”.
While the official launch is on August 27, the application is prepared to be downloaded and used, Acharya Balkrishna, co-founder of Patanjali Yogpeeth, stated on Twitter, and asking for individuals to download the “swadeshi” application and to “make it famous even before the official launch”.
According to the officials, Kimbho will be a “safe, secure and swadeshi” messaging platform. Also, the company is expecting millions download during the next 12 days of trial period.