Counterpoint, a global industry analysis firm headquartered in Asia has released a Smartphone Market Monitor report. Here are the key points:
- Global smartphone shipments declined 3% annually reaching 360 million units in Q1 2018
- Top 10 smartphone brands contributed to around three fourth of the total smartphone market
- Apple shipped 52.2 million iPhones during Q1 2018 up 3% as compared to the same quarter last year
- Shipment for Xiaomi grew 109% YoY, making it one of the fastest growing smartphone brand
- There is fierce competition in Asia smartphone market with little difference between the top 5 players, majorly dominated by Chinese brands
- One in four smarphones shipped were Chinese
- Chinese brands registered a growth of 4% YoY outside China, even as China smartphone market declined by 9% YoY in Q1 2018
Global Smartphone Shipments Market Share 2018Q1
Global Handset Shipments Market Share 2018Q1
Mobile Phone Market Summary
- Global mobile handset shipments grew 6% YoY reaching 496 million units in Q1 2018
- Europe witnessed the highest YoY decline at 10% in overall handset market
- Middle East Africa was the fastest growing region with 17% YoY growth
- Top five OEMs contributed to almost half of the global mobile handset market shipments
- Samsung handset shipment declined 8% YoY, however shipment in Q1 remained flat as compared to the
previous quarter i.e Q42017
You can read full report here